Market Read®

  • Sunday, March 01 2015




KeyCorp operates as a holding company for KeyBank National Association that provides various banking services in the United States. The companys Community Bank segment offers regional banking services, including deposit and investment products; personal finance services and loans comprising residential mortgages, home equity, and installment loans; deposits, investment and credit products, and business advisory services to small businesses; and financial, estate and retirement planning, and asset management services to high-net-worth clients. This segment also provides commercial banking products and services, such as commercial lending, cash management, equipment leasing, investment and employee benefit programs, succession planning, access to capital markets, and derivatives and foreign exchange to mid size businesses. Its Corporate Bank segment offers real estate capital banking services, including construction and interim lending, permanent debt placements and servicing, equity and investment banking, and other commercial banking products and services to developers, brokers, and owner-investors. This segment also provides corporate banking services comprising cash management, interest rate derivatives, and foreign exchange products and services; commercial lending, treasury management, investment banking, derivatives, foreign exchange, equity and debt underwriting and trading, and syndicated finance products and services; and equipment financing services to corporations and middle-market companies. The company also offers personal and corporate trust services, principal investing, community development financing, securities underwriting and brokerage, and merchant services. As of December 31, 2009, it operated 1,033 retail banking branches in 14 states; a telephone banking call center; and 1,531 automated teller machines in 15 states. The company was founded in 1849 and is headquartered in Cleveland, Ohio.

Investment Highlights

  • PATTERN SCAN predicts the price of KEY expected to move up in the coming weeks based on the appearance of a 'Range Breakout' pattern. Specifically, a SS Breakouts variant of Range Breakout has been detected. The target is $14.85. more
  • PATTERN SCAN predicts the price of KEY expected to move up in the coming weeks based on the appearance of a 'Range Breakout' pattern. Specifically, a SS Breakouts variant of Range Breakout has been detected. The target is $14.82. more
  • PATTERN SCAN predicts the price of KEY expected to move up in the coming weeks based on the appearance of a 'Range Breakout' pattern. Specifically, a SS Breakouts variant of Range Breakout has been detected. The target is $14.81. more
  • GROUP CORRELATION predicts the price of KEY expected to move up to $14.28 in the coming weeks. more
  • SQUEEZETRIGGER predicts that when KEY closes above $8.72, we expect a short squeeze to begin that could quickly drive the price of KEY considerably higher.
  • VALUATION KEY has a current calculated value of $15.30 which means the stock is undervalued compared to its price of $13.97.

Predictive Range February 13, 2015 - March 17, 2015

Anticipated price movement, between prediction date and target date, based on all market reads.
$14.13 - $14.69

How WealthMakers Market Reads Work:

WealthMakers Market Reads™ provide you with market performance predictions based on proprietary technologies, trading algorithms and data to help you make better, more informed investment decisions. Here's a quick review of our predictive technologies:

  • EARNINGS Most stock price histories show random or unpredictable movements around earnings reports. But some repeat the same pattern quarter after quarter, year after year. Earnings predicts probability, price move and length of move before and after all US stock earnings reports.
  • FRICTION FACTOR Friction Factor is based on the relationship between the price of a stock and the volume at which it's bought and sold. Normal and abnormal Friction factor patterns can help you time your buying and selling decisions for maximum earnings potential.
  • GATS The Global Automated Trading System (GATS) combines neural networks and genetic algorithms to reduce investment risks. GATS selects the highest probability trades in stocks, bonds, options, commodities, currencies and private equities, delivering precise, predictive and profitable data.
  • GROUP SECTOR Certain institutions can exert buying or selling pressure over an entire industry group, pushing prices higher. Group Sector identifies stocks that most closely match their group's movement and generate powerful group consensus trading signals to help you profit from the herd mentality.
  • PATTERN SCAN This technology automatically tracks "Trigger Events" that positively or negatively affect the value of a stock — or its perceived value among analysts — ranging from price fluctuations to natural disasters and political shifts. The results reveal patterns that can predict market movements.
  • EVENTS Events describe the current technical situation in your stock. It displays the technicals, trend conditions and seasonal factors and automatically discovers how that stock has performed in the trading days following the occurrences of the event or combination of events. This technology automatically scans using complex historical queries based on what event is taking place right now in the stock. It then displays the probability, expected return and number of trading days for the expected move.
  • RegSHO NAKED SHORTS SEC Regulation SHO mandates that if a clearing agent holds a fail-to-deliver position for 13 consecutive settlement days, it must purchase securities to close out its position, a.k.a. a forced cover. WealthMakers aggregates data from NYSE, AMEX, NASDAQ, OTCBB and PINKSHEETS to track stocks that are about to have forced covers.
  • SEASONALITY Seasonality analyzes more than 20 years of data to determine if stocks have a long or short seasonal bias, how many trading days the move is expected to last, the probability of that move and the percentage move the stock is expected to make based on the seasonal bias.
  • SQUEEZE TRIGGER Our proprietary database of more than 3,500,000,000 short sale transactions allows us to calculate the exact price at which the total short interest is short in each stock. Squeeze Trigger Alerts let you know exactly when a short squeeze will start and how to trade profitably.
  • VALUATION A stock's value is a function of its forecasted earnings per share and forecasted earnings growth, as well as profitability, interest and inflation rates. Valuation use these metrics to determine at what price a stock is undervalued or overvalued, so that you can make investment decisions accordingly.
  • INSIDER Significant stock sales or purchases by company "insiders" (officers or directors) can be a predictor of future price movements — up or down. The Insider strategy tracks these actions and correlates them with historical data to give you an investment edge.

Pattern Scan


Tracks "Trigger Events" that positively or negatively affect the value of a stock.

Keycorp (NYSE: KEY) is predicted to go up in coming weeks based on bullish technical trends that have appeared in the recent performance of the stock. KEY has demonstrated Range Breakout strategy SS Breakouts with a strength of 3.0/5. The higher the strength, the higher the probability of an accurate prediction.

  • The price of KEY expected to move up in the coming weeks.
  • PatternScan has detected that a 'SS Breakouts' pattern has appeared.
  • Specifically, a SS Breakouts variant of Range Breakout has been detected.
  • This indicates a high probablity that KEY will move up in the coming weeks.

Group Sector


Identifies stocks that respond to group consensus "herd mentality" market movements.

Keycorp (NYSE: KEY) is predicted to go up as the top stocks in the Financial have fired buy signals. The majority of the top stocks in the Financial sector have fired buy signals as of today. Group rotation is a phenomenon where institutions exert buying or selling pressure in an industry group, pushing prices of the group higher or lower relative to the general market. An industry can often lead or lag the market, and the most highly correlated stocks usually move in unison.

  • The price of KEY expected to move up in the coming weeks.
  • KEY is strongly correlated (0.8) to stocks in the Financial sector.
  • These stocks have fired sell signals, and KEY is expected to follow.

Squeeze Trigger


We have a proprietary database of all trading in US stocks and maintain massive databases of short sale and naked short sale time and sales data, along with short squeeze SqueezeTrigger prices. We are the only firm that knows the exact price that a short squeeze will start in every US stock.

The Cumulative Squeeze Trigger price for KEY is 8.72.

This means that when KEY closes above $8.72, we expect a short squeeze to begin that could quickly drive the price of KEY considerably higher.

Date Short Volume Short Value SqueezeTrigger
2015-02-28 9964502 135666694.73 13.615
2015-01-31 11411433 152751159.851 13.3858
2014-12-31 46201680 623731920.336 13.5002
2014-11-30 31893598 427045709.141 13.3897
2014-10-31 66446327 849177414.427 12.7799
2014-09-30 38368293 527303124.358 13.7432
2014-08-31 33717017 449309596.84 13.3259
2014-07-31 34694471 488498151.68 14.08
2014-06-30 38783611 549808104.619 14.1763
2014-05-31 35020955 472828419.742 13.5013
2014-04-30 44529787 612351365.931 13.7515
2014-03-31 67016652 934567317.136 13.9453
2014-02-28 38679513 493987664.377 12.7713
2014-01-31 73403621 988240289.885 13.4631
2013-12-31 26129125 336289677.488 12.8703
2013-11-30 39423617 504369986.451 12.7936
2013-10-31 62039875 747983752.938 12.0565
2013-09-30 57377882 673117147.107 11.7313
2013-08-31 47700736 579640263.578 12.1516
2013-07-31 72386733 860757880.776 11.8911

Friction Factor


Friction Factor determines if there is normal or abnormal behavior in the price action of the stock when compared to the buying vs. selling trading statistics. It shows us how many more shares of buying than selling it takes to move a stock higher by 1 cent, or how many more shares of selling than buying it takes to drop a stock by 1 cent.
Here is how to understand Friction Factor:

  • If Friction Factor is positive, more buying than selling caused KEY's price to rise
  • If Friction Factor is negative, more selling than buying caused KEY's price to fall
  • If Friction Factor is 0, there was no discernable activity either way
  • If Friction Factor is abnormal, it means that more buying than selling caused the price to drop which is evidence of manipulative activity. In some cases more selling than buying can cause the price to increase. While this is rare, it must be noted as well. Friction Factor raw data.

Date Change Buy Vol Sell Vol Net Vol Friction
2015-02-17 -0.04 2332748 3077368 -744620 -186155
2015-02-13 -0.08 3312313 2539204 773109 Bearish Bias
2015-02-12 0.25 4210730 2938464 1272266 50890.64
2015-02-11 0.0 4935394 4138884 796510 Bearish Bias
2015-02-10 0.07 2456150 2704922 -248772 Bullish Bias
2015-02-09 -0.28 3797970 3442352 355618 Bearish Bias
2015-02-06 0.41 5998910 7447095 -1448185 Bullish Bias
2015-02-05 0.23 4407223 4119816 287407 12495.95652
2015-02-04 0.01 2502388 1890754 611634 611634
2015-02-03 0.31 4215843 4531075 -315232 Bullish Bias
2015-02-02 0.28 3987746 3767332 220414 7871.928571
2015-01-30 -0.17 2766394 4031680 -1265286 -74428.58824
2015-01-29 0.27 3228366 2990502 237864 8809.777778
2015-01-28 -0.37 3170606 4264879 -1094273 -29574.94595
2015-01-27 -0.17 2651779 3577192 -925413 -54436.05882
2015-01-26 0.23 3217711 3472266 -254555 Bullish Bias
2015-01-23 0.0 4335881 4888807 -552926 Bullish Bias
2015-01-22 0.94 10786897 9444772 1342125 14277.92553
2015-01-21 0.07 5802822 6080910 -278088 Bullish Bias
2015-01-20 -0.13 4405667 3550626 855041 Bearish Bias



Value is a measure of a stock's current worth. KEY has a current value of 15.3 per share. Therefore, it is undervalued compared to its Price of $13.97 per share. Value is computed from forecasted earnings per share, forecasted earnings growth, profitability, interest, and inflation rates. Value increases when earnings, earnings growth rate and profitability increase, and when interest and inflation rates decrease.

General Results


Past success in predictions regarding all predictions on the WealthMakers platform.

Our prediction engine has a track record that is second to none. See for our results.

Read Type Avg Return Avg Maturity Days Hits Misses % Accurate
Insider 15.878 77.75 11200 579 95.08%
SqueezeTrigger 12.549 22.06 8978 582 93.91%
Valuation 14.484 26.96 4201 302 93.29%
Seasonality 7.341 15.2 48621 4642 91.28%
Group Correlation 6.791 14.81 3320 322 91.16%
PatternScan 8.547 11.5 174782 25728 87.17%
Events 6.902 11.24 3931 606 86.64%
Earnings 8.551 10.23 23341 4724 83.17%
GATS 5.388 7.89 58687 11910 83.13%
Naked Shorts 14.012 10.92 2615 683 79.29%
Friction Factor 7.178 3.63 6607 1890 77.76%

About Wealthmakers

WealthMakers gives institutional and individual investors an exclusive advantage in making precise, predictive and profitable trading decisions. Our proprietary technologies — Earnings, Seasonality, Squeeze Trigger, Group Sector and GATS — apply artificial intelligence, proprietary algorithms, market data and research to help our clients realize exponential returns. Find out more at

All material herein was prepared by WealthMakers, based upon information believed to be reliable. The information contained herein is not guaranteed by WealthMakers to be accurate, and should not be considered to be all-inclusive. The companies that are discussed in this opinion have not approved the statements made in this opinion. This opinion contains forward-looking statements that involve risks and uncertainties. This material is for informational purposes only and should not be construed as an offer or solicitation of an offer to buy or sell securities. WealthMakers is not a registered investment advisor in the State of California. Please consult a broker before purchasing or selling any securities viewed on or mentioned herein. WealthMakers or its affiliates may receive compensation from independent third parties, or from the companies mentioned, for data provided in this report or related services. WealthMakers affiliates, officers, directors and employees do not own shares of the company mentioned in this report, but may from time to time buy/sell the shares discussed in this opinion and may profit from those trades. Market commentary provided by Thomas Ronk, a registered investment advisor and commodities trading advisor in California. WealthMakers will not advise as to when it decides to sell and does not and will not offer any opinion as to when others should sell; each investor must make that decision based on his or her judgment.

All Rights Reserved. Copyright 2011 WealthMakers

Last Price$13.97
52 Week Range$11.05 - $14.70
1 Month Range$13.51 - $14.62
Avg Daily Volume7922991.0
PE Ratio13.79
Earnings Per Share
Shares Outstanding883MM
Market Capitalization$12516.00MM


ACCOUNT SUPPORT 855-879-3258